What's Really Going On Behind the Avocado Industry
Omar Marrufo
Most people eat avocados every day without thinking twice about where they come from or what they're actually buying. Avo Fruit founder Omar Marrufo is here to change that. In this episode he pulls back the curtain on the avocado industry — from growing and distribution to store price differences, organic certification, and why the most famous avocado brand in America is really just a marketing slogan. He also covers the full lifecycle of an avocado, how to pick and preserve them properly, freeze dried avocado powder, avocado wine, avocado oil, upcoming new fruits from Avo Fruit, and the impact of tariffs on the industry. Plus a guacamole recipe straight from Michoacán. This is the avocado episode Miami didn't know it needed. Manny Alfonso: Instagram: https://www.instagram.com/mannyalfonso8/ Kiko Suarez: Instagram: https://www.instagram.com/querikoconkiko/ Eduardo Moya: Instagram: https://www.instagram.com/mr_moya/ Follow Us! - A Day in Miami: Instagram: https://www.instagram.com/adayinmiami/ Listen on Spotify: https://open.spotify.com/show/20WEys6jxiliBCLoo9iSID ________________________ Produced by: Ben Schwede Instagram: https://www.instagram.com/benthecreatorrr/ 0:00 Intro + New ADIM Website 3:23 Introducing the Guest 4:03 Beginning of Avo Fruit 7:26 Process of Growing Avocados 10:16 Sizes of Avocados 12:48 How to Know If Avocado is Ripe? 14:29 How to Preserve Avocados Better? 17:33 Should You Put Avocados Next to Other Fruits? 18:36 Can You Eat the Black Part of the Avocados? 19:09 Don’t Throw Away the Seed 20:24 Which State Eats the Most Avocados + Logitstics 23:27 Distribution 24:37 Avocado Price Differences in Stores 28:41 Freeze Dried Avocado Powder 33:03 Michocan Guacamole Recipe 34:11 Avocado Wine 35:12 Organic Certification 36:46 Why Avocados’ Look Differs from Store to Store 38:02 Upcoming Fruits from Avo Fruit 39:12 Tariffs 40:48 “Avocado from Mexico” is Just Marketing 42:12 Benefits of Avocado Oil 43:54 Top 3 Restaurants 46:59 Where to Find Avo Fruit 47:36 What Does It Mean to Be a Father? 48:20 Outro
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